seo / sem

The Sitemaps protocol allows a webmaster to inform search engines about URLs on a website that are available for crawling. A Sitemap is an XML file that lists the URLs for a site. It allows webmasters to include additional information about each URL: when it was last updated, how often it changes, and how important it is in relation to other URLs in the site. This allows search engines to crawl the site more intelligently. Sitemaps are a URL inclusion protocol and complement robots.txt, a URL exclusion protocol.

Sitemaps are particularly beneficial on websites where:
 • some areas of the website are not available through the browsable interfacer
 • webmasters use rich Ajax, Silverlight, or Flash content that is not normally processed by search engines.

ref: http://en.wikipedia.org/wiki/Sitemaps

Help customers find you on Google Maps

Millions of people search Google Maps every day. A free listing on Google Maps makes it easy for them to find you.

Use Google Places to create your free listing.When potential customers search Maps for local information, they'll find your business: your address, hours of operation, even photos of your storefront or products.It's easy, free, and you don't need a website of your own.

ref:https://www.google.com/accounts/ServiceLogin?service=lbc&continue=https://www.google.com/local/add%3Fservice%3Dlbc

A web directory or link directory is a directory on the World Wide Web. It specializes in linking to other web sites and categorizing those links.

ref: http://en.wikipedia.org/wiki/Web_directory

Social bookmarking is a method for Internet users to organize, store, manage and search for bookmarks of resources online. Unlike file sharing, the resources themselves aren't shared, merely bookmarks that reference them.

Descriptions may be added to these bookmarks in the form of metadata, so users may understand the content of the resource without first needing to download it for themselves. Such descriptions may be free text comments, votes in favour of or against its quality, or tags that collectively or collaboratively become a folksonomy. Folksonomy is also called social tagging, "the process by which many users add metadata in the form of keywords to shared content

ref: http://en.wikipedia.org/wiki/Social_Bookmarking

Article directories are websites where users submit unique articles to be categorized and included to a specific niche. Well-written content articles released for free distribution have the potential of increasing the authoring business' credibility within its market as well as attracting new clients.

ref: http://en.wikipedia.org/wiki/Article_directory

A press release, news release, media release, press statement or video release is a written or recorded communication directed at members of the news media for the purpose of announcing something ostensibly newsworthy.

ref:http://en.wikipedia.org/wiki/Press_Release

we submit images relevant to your business website to many image directories like picasaweb. This increases more links and awareness about your business website.

We create and submit videos regarding your business website to multiple Video Sharing Websites like YouTube. Videos one of the most influential online marketing tools. submitting them to Video directories also helps getting more links to your business website.

The key to a successful Search Engine Optimization campaign is targeting the right keywords.
Only keywords that are
 •significant to the website business, and  •having a high number of people using the keywords while searching for similar businesses on search engines are used by us when designing your customized SEO project.

The text, image, audio, video and other visual content that appears on a website can be defined as Web Content. When developing your website we ensure the Web Content meets the kind of impression you want your website to convey. We also ensure the right keywords are present in the web content to help generate business through an effective SEO campaign.

Meta tags are a great way for webmasters to provide search engines with information about their sites. Meta tags can be used to provide information to all sorts of clients, and each system processes only the meta tags they understand and ignores the rest.

ref:http://www.google.com/support/webmasters/bin/answer.py?hl=en&answer=79812

Sitemaps are a way to tell Google about pages on your site we might not otherwise discover. In its simplest terms, a XML Sitemap—usually called Sitemap, with a capital S—is a list of the pages on your website. Creating and submitting a Sitemap helps make sure that Google knows about all the pages on your site, including URLs that may not be discoverable by Google's normal crawling process.

ref: https://www.google.com/support/webmasters/bin/answer.py?hl=en&answer=156184

A robots.txt file restricts access to your site by search engine robots that crawl the web. These bots are automated, and before they access pages of a site, they check to see if a robots.txt file exists that prevents them from accessing certain pages.

You need a robots.txt file only if your site includes content that you don't want search engines to index. If you want search engines to index everything in your site, you don't need a robots.txt file (not even an empty one).

ref: https://www.google.com/support/webmasters/bin/answer.py?hl=en&answer=156449

Alternative text is text associated with an image that serves the same purpose and conveys the same essential information as the image.[1] In situations where the image is not available to the reader (perhaps because they have turned off images in their web browser, or are using a screen reader due to a visual impairment) the alternative text ensures no information or functionality is lost.

ref: http://en.wikipedia.org/wiki/Wikipedia:Alternative_text_for_images

The Markup Validation Service is a validator by the World Wide Web Consortium (W3C) that allows Internet users to check HTML documents for conformance to HTML or XHTML standards. It also provides a quick method for web page authors to check their posted pages for mark-up errors.

ref: http://en.wikipedia.org/wiki/W3C_Markup_Validation_Service

The SEO campaign for your business website will be made keeping your expectations from your busines in mind. Our past experiences help us in improving the SEO campaigns, however, we use unique articles, content etc for every website we promote.

Our Search Engine Optimization campaign pricing includes a basic website in case you want a new website for your bigger online presence.

We will have a weekly discussion on the SEO campaign with you. You will receive a detailed progress report on all aspects of the SEO campaign at the end of every month during the SEO campaign.

Oue Organic Search Engine Optimization campaigns have an objective of getting unique visitors to your website. To assess the success of the SEO campaign, analytics tools which give a count of unique visitors over a given fixed duration are used.

Our Money Back Guarantee SEO contract specifies the minimum number of unique visitors you can expect to your website from organic search engine results.

We use analytics tools to get detailed breakup of the visitor source to yuor website. This helps us study a detailed breakup of visitors coming from various keywords from organic listings on various search engines.

Our Money Back Guarantee SEO contract mentions the minimum number of visitors through organic search engine results for relevant keywords.

Detailed analytics reports let us evaluate the regional source of the traffic to your website. This helps in evaluating the success of organic search engine promotion results in terms of global as well as regional audience.

Our Money Back Guarantee SEO contract comes with specified regional and global website visitors.

The webmasters and analytics reports help us evaluate the keywords that are bringing traffic to your website. These reports are studied on a regular basis to improve the website content and other Search Engine Optimization activities.

Our Money Back Guarantee SEO contract assures you of getting the desired traffic traffic from relevant keywords.

Analytics tools help us see the visitors to your website on a daily basis. We can generate visitor reports over various durations.

Our Money Back Guarantee SEO contract comes with an assurance of the number of visitors you should expect over a three month assessment period.